Thursday, 14 July 2011


Swiss Packaging: Brand Astier de Villatte

Father's day packaging

Honey Bee pot, uhmmm yumi

Would you like to read a good recipe then buy your daily Bread at Flour Pot Bakery....

The Flour Pot Bakery Pot strives for a healthy diet with high quality, natural ingredients and environmentally friendly practices. The bakery's interior space is inviting and warm with natural lighting and eclectic funky displays advertising baked goods.

This identity system was designed to convey the unique and handmade qualities of the bakery. The hand-drawn type was inspired by the wiry Christmas lights arranged throughout the dining area. They chose to design a menu that could be carried home without hassle. They placed all menu items on a baguette carry-out bag so that customers could carry the menu home easily while simultaneously being able to enjoy a Flour Pot baked good. An alternate menu for lunch is available for guests who dine in.

TrueCoffee, the coffee shop that serves coffee and bakery with high-speed internet in a cosy and modern atmosphere, expanded their food range to a quick bites like hot dogs.

They wanted hot dog packaging that would attract teenagers. We reinterpreted the word ‘hot dog’ and created a lovely dachshund character.

1 comment:

  1. Packaging is the encasement of products in packages, protective wrappings or other external covering that can provide protection, information, security and marketing benefits. It prevents damage during transport and storage from the elements, vibration and compression through a physical layer of protection. Thanks a lot.